People Prefer Educative Nudges (Kind Of)

Cass R. Sunstein ()
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Cass R. Sunstein: Harvard University

Chapter Chapter 3 in Human Agency and Behavioral Economics, 2017, pp 41-72 from Palgrave Macmillan

Abstract: Abstract There is a large and insufficiently explored difference between educative or System 1System 1 nudgesNudge , which target or benefit from automatic processing, and noneducative or System 2 nudges, which target or benefit from deliberative processing. Graphic warningsGraphic warnings and default rulesDefault rules are System 1 nudges; statistical information and factual disclosures are System 2System 2 nudges. On philosophical grounds, it might seem tempting to prefer System 2 nudges, on the assumption that they show greater respect for individual dignityDignity and promote individual agency. A nationally representative survey in the United States finds evidence that, in important contexts, most people do prefer System 2 nudges. At the same time, that preference is not fixed and firm.

Keywords: Education; Nudging; System 1; System 2; Choice architecture (search for similar items in EconPapers)
Date: 2017
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DOI: 10.1007/978-3-319-55807-3_3

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