Lack of Marketplace Competitive Excellence: Reactive Strategies and Approaches

Vinay B. Kothari

Chapter Chapter 11 in Executive Greed, 2010, pp 111-120 from Palgrave Macmillan

Abstract: Abstract Over the past several decades, the global marketplace has become extremely competitive. Worldwide movements toward deregulation and toward political cooperation (in contrast to confrontation) and continuous technological advances have altered the nature of how the business firms compete.

Keywords: Core Competency; Business Firm; Product Offering; Loyal Customer; Competitive Strength (search for similar items in EconPapers)
Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-10965-0_11

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DOI: 10.1057/9780230109650_11

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