CVC Approaches: The Disruption Spectrum

Christian Dussart

Chapter Chapter 6 in Creative Cost-Benefits Reinvention, 2010, pp 117-139 from Palgrave Macmillan

Abstract: Abstract The previous chapter explained that the framework for business model reinvention is an integrated set of new business logics. I will now recommend ways executives can create value for their customers using this framework, with CVP as the backbone of all their activities.

Keywords: Business Model; Customer Relationship Management; Star Product; Virtual Community; Relationship Marketing (search for similar items in EconPapers)
Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-11463-0_7

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DOI: 10.1057/9780230114630_7

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