Analysing Foreign Market Entry Strategies: Extending the Internalisation Approach

Peter J. Buckley and Mark Casson
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Peter J. Buckley: University of Leeds

Chapter 8 in The Multinational Enterprise Revisited, 2010, pp 177-204 from Palgrave Macmillan

Abstract: Abstract Empirical studies of FDI have become much more ambitious in scope over the last 30 years. In the 1960s, the main focus of the Hymer-Kindleberger theory (Hymer, 1976; Kindleberger, 1969) and the product cycle theory (Vernon 1966) was exporting versus FDI. In the 1970s the internalisation approach identified licensing, franchising and subcontracting as other strategic options. The resurgence of mergers and acquisitions in the 1980s — often as a ‘quick fix’ route to globalisation — highlighted the choice between greenfield ventures and acquisitions. At the same time, the growing participation of US firms in IJVs drew attention to the role of cooperative arrangements.

Keywords: Foreign Direct Investment; International Business; Market Entry; Entry Mode; Multinational Enterprise (search for similar items in EconPapers)
Date: 2010
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Journal Article: Analyzing Foreign Market Entry Strategies: Extending the Internalization Approach (1998)
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DOI: 10.1057/9780230250468_8

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