How to Achieve an Effective Language of Leadership

Judith Baxter
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Judith Baxter: Aston University

Chapter 7 in The Language of Female Leadership, 2010, pp 147-163 from Palgrave Macmillan

Abstract: Abstract In this chapter, I draw upon emerging practice from the key research studies I have reviewed so far to suggest the strategies and contexts which might enable individual senior women to use language as effectively as possible to achieve their business goals. I further consider strategies which corporations can use to counter negative evaluations made against senior women.

Keywords: Role Model; Female Manager; Corporate Policy; Female Leader; Woman Leader (search for similar items in EconPapers)
Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-27791-5_7

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DOI: 10.1057/9780230277915_7

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