Creating a Strategic Agenda: The Case of Motorola Semiconductor

Arnoldo C. Hax and Dean L. Wilde

Chapter Chapter 6 in The Delta Project, 2001, pp 105-119 from Palgrave Macmillan

Abstract: Abstract In the previous chapters we have explained the centrality of the Triangle in making the critical strategic choices for a business and a firm as a whole. We will now put these valuable concepts into a practical setting, by discussing how to develop a comprehensive Strategic Agenda, anchored in the foundations of the Triangle. We will do this within the context of a very exciting case: the repositioning of the semiconductor business of Motorola.

Keywords: Business Process; Mission Statement; Business Unit; Organizational Unit; Strategic Position (search for similar items in EconPapers)
Date: 2001
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-28808-9_7

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DOI: 10.1057/9780230288089_7

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