Organizations Don’t Innovate, People Do: Trust Is the Foundation

Robert Rosenfeld, Gary Wilhelmi and Andrew Harrison
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Robert Rosenfeld: Idea Connection Systems, Inc.
Gary Wilhelmi: Idea Connection Systems, Inc.
Andrew Harrison: Idea Connection Systems, Inc.

Chapter 2.2 in The Innovation for Development Report 2010–2011, 2011, pp 85-101 from Palgrave Macmillan

Abstract: Abstract In the 1920s, it took 17 days to paint a Buick and 34 days to paint a Cadillac. At that time, Charles “Boss” Kettering was made a Vice President of United Motor Company, later known as General Motors (GM).2 At a division manager’s meeting, Kettering laid out the problem. He pointed out that GM could put a car together in minutes, but that it took anywhere from 17 to 34 days to paint it. If GM was going to produce thousands of cars a day, then storage was going to become a major issue.

Keywords: Social Capital; Revolutionary Idea; Innovation Leader; Heart Trust; Head Trust (search for similar items in EconPapers)
Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-29926-9_3

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DOI: 10.1057/9780230299269_3

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