The Inventor’s Tale
Jonathan Wheeldon
Chapter 10 in Patrons, Curators, Inventors and Thieves, 2014, pp 157-177 from Palgrave Macmillan
Abstract:
Abstract You know, the whole world is going like this digitally. […] That’s kind of just a reality of how technology is changing how the media business operates. (SVP Marketing, MySpace) This chapter introduces two important variations to the inventor’s tale, which represent fundamentally competing views of the role of technology in industrial transformation. I use examples to illustrate how the research participants’ conceptions of their organizations’ products are rooted in these alternative views, particularly with regard to whether those product conceptions are fixed or adaptable. Finally, I explore how perceptions of adaptability affect participants’ views of agency and influence over industrial change, and what strategic possibilities for coercion and collaboration are opened or closed by these views.
Keywords: Product Conception; Music Industry; Record Company; Digital Music; Recorded Music (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-30667-7_11
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DOI: 10.1057/9780230306677_11
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