Protecting vulnerable customers

Adrian Furnham

A chapter in The Talented Manager, 2012, pp 173-176 from Palgrave Macmillan

Abstract: Abstract Frequently, on those mildly addictive consumer report television pro-grammes, we get reports of unscrupulous people targeting the elderly. The targets tend to have certain things in common: they live alone, they are middle class, and are relatively easily parted from their money. They tend to be trusting, and some appear to have rather a lot of “senior moments.”

Keywords: Talented Manager; Small Print; Vulnerable Consumer; Electric Scooter; Selling Situation (search for similar items in EconPapers)
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-36976-4_48

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DOI: 10.1057/9780230369764_48

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