A Global CEO Survey

Arlo. Kristjan O. Brady

Chapter 4 in The Sustainability Effect, 2005, pp 68-88 from Palgrave Macmillan

Abstract: Abstract During the spring and summer of 2002 I conducted a survey to examine the perceived future relationship between sustainability issues (as outlined in Chapter two) and the reputation of large multinational corporations (as discussed in Chapter three).

Keywords: Total Revenue; Sustainability Effect; Scenario Planning; Full Colour; World Resource Institute (search for similar items in EconPapers)
Date: 2005
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-50848-4_4

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DOI: 10.1057/9780230508484_4

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