Competitive Intelligence Resources

Chris West

Chapter 12 in Competitive Intelligence, 2001, pp 130-146 from Palgrave Macmillan

Abstract: Abstract A key decision facing all companies developing competitive strategies is how to collect, analyse and disseminate the intelligence they require. As with market research the options are to establish a competitive intelligence department, to use external intelligence collection agencies, or a combination of the two.

Keywords: Market Research; Intelligence Agency; Business Intelligence; Intelligence Collection; External Supplier (search for similar items in EconPapers)
Date: 2001
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-51459-1_12

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DOI: 10.1057/9780230514591_12

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