The Role of Trust in the Process of Alliance Evolution
Anna Goussevskaia and
John B Kidd
Chapter 7 in Trust and Antitrust in Asian Business Alliances, 2004, pp 181-195 from Palgrave Macmillan
Abstract:
Abstract This chapter examines the role of trust in the development of cross-cultural alliances. We argue that trust building constitutes an inseparable part of interorganizational learning processes, and is crucial for alliance evolution. We present a framework to support our argument and illustrate its application, with respect to the trust that needs to be developed between individuals and their organizations, be they from the same or from quite different countries. If the countries are different – for example, in alliances between European and Asian firms, we might expect individuals to espouse rather different ethical stances that may interfere with the strict terms of the alliance, and ultimately bring about its downfall.
Keywords: Tacit Knowledge; Absorptive Capacity; Strategic Alliance; Strategic Management Journal; International Joint Venture (search for similar items in EconPapers)
Date: 2004
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-52357-9_7
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DOI: 10.1057/9780230523579_7
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