Understanding and Profiting from Intellectual Property: A Beginning

Deli Yang

Chapter 1 in Understanding and Profiting from Intellectual Property, 2008, pp 1-10 from Palgrave Macmillan

Abstract: Abstract This book investigates intellectual property (IP) within the context of international business (IB), and presents IP fundamentals, IP environments, IP management and IP strategies in a way which is relevant to both business practice and research. It aims to provide practitioners and analysts with guidelines and an action framework on how to profit from IP. The author has consulted the widest possible range of resources, including primary and secondary data and grey literature, to serve these research aims and objectives, and has structured the book thematically to guide readers towards a full and clear understanding of IP in the IB world.

Keywords: Intellectual Property; International Business; Intended Readership; Intellectual Property Insurance; Intellectual Property Issue (search for similar items in EconPapers)
Date: 2008
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-58207-1_1

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DOI: 10.1057/9780230582071_1

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