Motorsport Going Global

Nick Henry, Tim Angus, Mark Jenkins and Chris Aylett

Chapter Part Five in Motorsport Going Global, 2007, pp 132-156 from Palgrave Macmillan

Abstract: Abstract All the quotes in the following section are drawn directly from interviews with the above individuals.

Keywords: Business Model; Brand Awareness; Supply Base; Agile Supply Chain; World Champion (search for similar items in EconPapers)
Date: 2007
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-59338-1_5

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DOI: 10.1057/9780230593381_5

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