Second-Stage Financings
Richard Thompson
Chapter Twelve in Real Venture Capital, 2008, pp 45-47 from Palgrave Macmillan
Abstract:
Abstract SECOND-STAGE financings arise when a business with a product has been established and ideally enough turnover has been created in its home market to enable it to reach or be close to profitability. The key for a company at that stage is to have a clear marketing plan showing how the lead product can be sold to a wider market, which may involve some selling overseas, and how further products can be developed for sale to existing markets. This involves a combination of market and product development as set out in the matrix below:
Keywords: Venture Capital; Private Equity; Home Market; Trade Sale; Wide Market (search for similar items in EconPapers)
Date: 2008
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-59406-7_12
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DOI: 10.1057/9780230594067_12
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