The Challenges Businesses Face
Alfred Marcus
Chapter Chapter 3 in Strategic Foresight, 2009, pp 47-64 from Palgrave Macmillan
Abstract:
Abstract The stories that people in organizations relate are useful for analyzing and understanding the sources, patterns, and causes of change and stability in an organization and its environment. To create stories of an organization’s past and future and use them in enacting winning business strategies, people in businesses must identify the challenges they face. This chapter is about these challenges and how to identify them.
Keywords: Retail Outlet; Stable Growth; Dynamic Random Access Memory; Military Spending; Global Expansion (search for similar items in EconPapers)
Date: 2009
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-62265-4_4
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DOI: 10.1057/9780230622654_4
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