Eco-efficiency
David E. Hawkins
Chapter Chapter 19 in Corporate Social Responsibility, 2006, pp 160-167 from Palgrave Macmillan
Abstract:
Abstract The key to implementing sustainable strategies is to understand that the benefits of exploiting a structured approach can build alternative options that deliver value as opposed to depleting margins. Sustainability is frequently viewed as being a nice-to-have ethos that wealthy society and businesses can afford to invest in. There is certainly evidence to suggest that the feel-good factor can influence both expenditure on fair trade products and charitable donations. However, organizations and business leaders should look beyond the rhetoric and address the potential savings, opportunities and benefits that sit within current business processes, which will contribute to sustainability objectives as a by-product.
Keywords: Corporate Social Responsibility; Business Process; Fair Trade; Charitable Donation; Sustainable Strategy (search for similar items in EconPapers)
Date: 2006
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-62581-5_19
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DOI: 10.1057/9780230625815_19
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