Dimensions of Actions Distribution

Marcel R. Creemers

Chapter 5 in Bank Strategies and Challenges in the New Europe, 2001, pp 71-86 from Palgrave Macmillan

Abstract: Abstract Most business scientists define (financial) services as intangible products. If this is so, how then can one distribute services? The concept of service distribution is borrowed from the mass goods industry, but service suppliers have had problems applying the concept in their environment. The services industry needs a new approach to distribution, through which it can escape from the tangible/intangible discussion.

Keywords: Action Distribution; Call Centre; Distribution Channel; Business Process Management; Bank Branch (search for similar items in EconPapers)
Date: 2001
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-333-99276-0_5

Ordering information: This item can be ordered from
http://www.palgrave.com/9780333992760

DOI: 10.1057/9780333992760_5

Access Statistics for this chapter

More chapters in Palgrave Macmillan Books from Palgrave Macmillan
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().