How to Simplify: Products and Services

Simon Collinson and Melvin Jay

Chapter Chapter 7 in From Complexity to Simplicity, 2012, pp 201-228 from Palgrave Macmillan

Keywords: Marginal Contribution; Good Performer; True Cost; Product Portfolio; Customer Segment (search for similar items in EconPapers)
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-00622-6_7

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DOI: 10.1057/9781137006226_7

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