The Existence, Quality, Focus, and Antecedents of Corporate Vision and Mission: Evidence from the Top 500 Chinese Enterprises

Xin Qin, Zhaojun Gao, Xiaobai Ma and Liyun Mao

Chapter 5 in Impacts of Emerging Economies and Firms on International Business, 2012, pp 76-106 from Palgrave Macmillan

Abstract: Abstract Vision and mission are the basis of corporate strategy (Hill and Jones, 2004). Vision, the ideal view of corporate future development (Li, 2005), is a crucial starting point for strategic management (Palmer and Short, 2008). Scholars have analyzed the importance of mission statements from a variety of perspectives (Campbell, 1997; Stone, 1996). Thus, Pearce II (1982) claimed that mission statements point out the direction of the overall sustainable corporate development, make corporate values specific, and gain approval from the public.

Keywords: Institutional Environment; Management Journal; Mission Statement; Institutional Theory; Institutional Pressure (search for similar items in EconPapers)
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-03254-6_5

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DOI: 10.1057/9781137032546_5

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