Trust
John Morrison
Chapter Chapter 5 in The Social License, 2014, pp 62-71 from Palgrave Macmillan
Abstract:
Abstract Those who have written about the social license to operate identify trust as a foundational concept.2 As the previous chapter has discussed, legitimacy as a concept relates to both the organization and the activity. A sufficient level of both is required for social license. Now, we turn our attention to trust—very much a relationship between the organization and the stakeholders and rights-holders concerned. The next chapter will look at consent, a concept that ties back the opinion of rights-holders to the activity in question. Whilst trust is very much a two-directional relationship, consent is not. It comes from the affected social groups in relation to the specific proposed activity.
Keywords: Public Trust; Consumer Trust; Resource Curse; Body Shop; Social License (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-37072-3_5
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DOI: 10.1057/9781137370723_5
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