A Survey of Behavioral Finance
Wai Mun Fong
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Wai Mun Fong: National University of Singapore
Chapter 1 in The Lottery Mindset: Investors, Gambling and the Stock Market, 2014, pp 1-24 from Palgrave Macmillan
Abstract:
Abstract This chapter presents the core ideas of behavioral finance. We provide a glossary of terms used in the field which will be referred to extensively in later chapters. We also provide a brief survey of the literature on important behavioral drivers of investment choice: investor preferences, beliefs, heuristics, and emotions. Lastly, drawing on the research findings of neuroeconomics, the neural basis of rewards, beliefs, heuristics, and emotions that affect investor behavior will be discussed.
Keywords: beliefs; emotions; heuristics; preferences; utility maximization (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-38173-6_1
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DOI: 10.1057/9781137381736_1
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