Distributing Luxury Products and Services in Brazil

Claudio Diniz
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Claudio Diniz: Maison du Luxe

Chapter 6 in The Luxury Market in Brazil, 2014, pp 70-83 from Palgrave Macmillan

Abstract: Abstract In this chapter we assess how a product’s distribution helps it position itself as a luxury, we also observe where products are found in the country and, more specifically, which cities lead the market.

Keywords: Shopping Mall; Luxury Brand; Fast Fashion; International Brand; Street Shop (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-43256-8_6

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DOI: 10.1057/9781137432568_6

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