Red Guards with Credit Cards: Merge Planning and Market the Fusion Way

Laurence J. Brahm

Chapter Chapter 3 in Fusion Economics, 2014, pp 43-56 from Palgrave Macmillan

Abstract: Abstract Beijing, 1992. It was a cold, dreary late winter day. As I peered out through my office window, the city looked grey-yellowish and flat. Nobody could foresee that vast construction sites would sprawl in every direction over the coming years, devouring all that low-rise space. My office was located in the China World Trade Center, a single lonely modern tower rising over China’s capital. A decade later, the China World Trade Center would be dwarfed in a vast sea of high-rises.

Keywords: Credit Card; Special Economic Zone; Shock Therapy; Luxury Brand; Sanitary Napkin (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-44418-9_4

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DOI: 10.1057/9781137444189_4

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