Lights, Camera, Action! Text Goes to Video-Based Content

John Cecil

Chapter Chapter 1 in Online Video Revolution, 2012, pp 3-24 from Palgrave Macmillan

Abstract: Abstract My excitement and passion for video goes back to my early career days. I was working at Yahoo! during the beginning years of the company. Technology was in its infancy, the Internet was still in the early stages of growth, and the ad environment was constantly changing. What we knew about the Internet, online marketing, and reaching customers was limited only by what our imaginations could dream up. We worked long and we worked hard. It was an exhilarating place to work.

Date: 2012
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DOI: 10.1007/978-1-137-51124-9_2

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