Introduction

Jeffrey A. Harris

A chapter in Transformative Entrepreneurs, 2012, pp 1-11 from Palgrave Macmillan

Abstract: Abstract Nineteenth-century philosopher and writer Ralph Waldo Emerson reputedly said, “Build a better mousetrap and the world will beat a path to your door.”It sounds great, but it’s not true. Success has rarely been about building the better mousetrap. Commercializing the better mousetrap is the key to success. Inventiveness is important and wonderful, but unless you take that novel idea and make it useful, the multitudes won’t seek to find your door. Invention and innovation are not the same. Sometimes they go together, but only the true business titans deliver both invention and innovation.

Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-51231-4_1

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DOI: 10.1007/978-1-137-51231-4_1

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