Introduction

Peter Coughter

A chapter in The Art of the Pitch, 2012, pp 1-6 from Palgrave Macmillan

Abstract: Abstract John Siddall, Stanley Matus, and I started an ad agency. I was 28 years old and the youngest member of the group. We were all smart, creative, and determined to succeed. We had no idea what we didn’t know. If we’d known how hard it was going to be, we never would have done it. But we didn’t, so we did.

Keywords: Private Equity; Real Estate Development; Athletic Director; Creative Director; Effective Presentation (search for similar items in EconPapers)
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-51233-8_1

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DOI: 10.1007/978-1-137-51233-8_1

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