Choice of Strategy

Neil M. Kay

Chapter 5 in The Evolving Firm, 1982, pp 79-95 from Palgrave Macmillan

Abstract: Abstract We have arrived at the stage where we can begin to tie threads together to build models of corporate behaviour based on the structuralist theory developed in the earlier chapters. Here we shall construct a simple model of firm decision-making which we shall apply in the chapters following in an examination of some problems in industrial organisation. It should be borne in mind throughout that we are looking from the point of view of decision-makers (managerial) rather than owners (shareholders).

Keywords: Indifference Curve; Corporate Strategy; Decline Phase; Portfolio Theory; Survival Constraint (search for similar items in EconPapers)
Date: 1982
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-349-06112-9_5

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DOI: 10.1007/978-1-349-06112-9_5

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