Issues Identification and Management

Michael Morley

Chapter Chapter 8 in How to Manage Your Global Reputation, 1998, pp 68-78 from Palgrave Macmillan

Abstract: Abstract It is a source of wonderment to business leaders that companies held in high regard for their management, record of success and corporate citizenship can find themselves embroiled in highly publicized crises. The reputations of CEO and corporation so carefully nurtured are now suddenly imperiled and it all seems to come as a shocking surprise.

Keywords: Public Relation; Issue Management; Issue Identification; Corporate Reputation; Risk Management Planning (search for similar items in EconPapers)
Date: 1998
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DOI: 10.1007/978-1-349-14070-1_8

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