Crisis and Catastrophe Communications

Michael Morley

Chapter Chapter 9 in How to Manage Your Global Reputation, 1998, pp 79-104 from Palgrave Macmillan

Abstract: Abstract There are ten kinds of crisis. Four of them are slow-burning issues, which can be detected and managed with the identification and intervention techniques discussed in the previous chapter: Litigation Product Liability Action by Pressure Groups Labor Disputes

Keywords: Infant Formula; Public Relation; Bovine Spongiform Encephalopathy; Child Labor; Corporate Reputation (search for similar items in EconPapers)
Date: 1998
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-349-14070-1_9

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DOI: 10.1007/978-1-349-14070-1_9

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