Ten Strategic Options for Retailers

Michael Kare-Silver

Chapter 7 in E-Shock, 1998, pp 103-119 from Palgrave Macmillan

Abstract: Abstract If the ES Test shows that a retailer’s products or services have some potential to be purchased electronically then how can that retailer respond, what options are there?

Keywords: Shopping Centre; Shopping Experience; Target Consumer; Electronic Shopping; Virtual Shopping (search for similar items in EconPapers)
Date: 1998
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DOI: 10.1007/978-1-349-14774-8_8

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