Technological Innovation and Performance Measurement in the Sport Sector

Mario Nicoliello ()
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Mario Nicoliello: University of Genoa

Chapter 9 in Business Advancement through Technology Volume II, 2022, pp 183-200 from Palgrave Macmillan

Abstract: Abstract Technological innovation is playing an important role in the field of sports performance measurement. This chapter intends to analyse the impact of innovation in measuring the sports performance of athletes, presenting the concrete case of Omega, the Swiss company that offers timing and measurement services at the Olympic Games. Using the framework of the Innovation Theory, the chapter will illustrate the consequences of the new technological systems both on the technical gesture of the athletes and on the communication language of the sporting event. The research shows that technology can be a driving force both in improving the performance of athletes and in disseminating the sporting event to an ever-increasing audience of users.

Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:pal:pscchp:978-3-031-07765-4_9

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DOI: 10.1007/978-3-031-07765-4_9

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