Mobile Banking throughout the World
Bernardo Nicoletti
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Bernardo Nicoletti: University of Rome ‘Tor Vergata’
Chapter 7 in Mobile Banking, 2014, pp 126-141 from Palgrave Macmillan
Abstract:
Abstract The launch of successful mobile banking is a nonsimple initiative. There are many sources of uncertainty, and many aspects are profoundly new. The opportunities are many and varied. Financial institutions can take advantage of every customer previously inaccessible to financial institutions. The outlook is positive, and the benefits, quantified in a very clear way, can be substantial.
Keywords: Mobile Phone; Financial Institution; Short Message Service; Credit Union; Near Field Communication (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:pal:psincp:978-1-137-38656-4_8
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DOI: 10.1057/9781137386564_8
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