Hungarian consumers’ attitude to accommodation sharing service

Gabriella Buda (), Barbara Pethes (), Manolisz Karajánnisz () and József Lehota ()
Additional contact information
Gabriella Buda: PhD student, Szent István University,
Barbara Pethes: PhD student, Corvinus University of Budapest
Manolisz Karajánnisz: Sociologist, CEO of Ariosz Ltd
József Lehota: Professor, Szent István University

from Óbuda University, Keleti Faculty of Business and Management

Abstract: Business models based on sharing concept are becoming more successful, newer and newer models are still appearing. One of the best known examples is Airbnb, which is based on accommodation sharing activities. Airbnb connects private persons with each other through an Internet platform, where individuals offer their own homes or flats for short term rentals to other individuals (typically tourists). In the first part of our study, we present different approaches of sharing economy, and the basic operating mechanisms of tourism. In the second part of the study, on the basis of a Hungarian nationwide representative sample, we present the rate of people, who are familiar with such a services and how open are they to use these services along different demographic indicators. Our results show that the demographic characteristics examined (gender, economic status, marital status, educational level, financial situation, place of residence) influence the openness of people towards accommodation-sharing activities, and the results always show a significant relationship. We have found that men, active workers, non-family, younger generations, metropolitan and wealthy people are more open to using accommodationsharing activities

Keywords: sharing economy; Airbnb; tourism; socio-demographic factors (search for similar items in EconPapers)
Date: 2018
ISBN: 978-963-449-097-5
References: View complete reference list from CitEc
Citations:

Downloads: (external link)
http://kgk.uni-obuda.hu/sites/default/files/MEB%202018_Proceedings_w.pdf (application/pdf)
Our link check indicates that this URL is bad, the error code is: 404 Not Found (http://kgk.uni-obuda.hu/sites/default/files/MEB%202018_Proceedings_w.pdf [301 Moved Permanently]--> https://kgk.uni-obuda.hu/sites/default/files/MEB%202018_Proceedings_w.pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:pkk:meb018:64-78

Access Statistics for this chapter

More chapters in Proceedings- 11th International Conference on Mangement, Enterprise and Benchmarking (MEB 2018) from Óbuda University, Keleti Faculty of Business and Management Contact information at EDIRC.
Bibliographic data for series maintained by Alexandra Vécsey ( this e-mail address is bad, please contact ).