 From Employee Engagement to Open Service Innovation: The Role of Creative Self-Efficacy and Employee Innovative Behaviour – A Conceptual AnalysisSutantina Sutantina ()
A chapter in Proceedings of the 1st International Conference on Business, Economic, and Social Sustainability (ICOBES 2025), 2026, pp 659-673 from Springer Abstract: Abstract The rapid development of the industrial revolution 4.0 and digitalization challenges organizations to innovate continuously, particularly in the service sector. Open Service Innovation (OSI) has emerged as a key strategy, leveraging both internal and external resources to foster innovative solutions. However, the low engagement of employees in the innovation process remains a significant barrier. Employee engagement, defined as the emotional, cognitive, and physical connection to their work, is essential for enhancing creativity and innovation. Central to this concept are two factors: creative self-efficacy and employee innovative behavior. Creative self-efficacy, or confidence in one’s creative abilities, directly influences employees’ willingness to engage in innovation. Meanwhile, employee innovative behavior includes actions such as idea generation, promotion, and implementation of new solutions. This study aims to explore how these psychological factors mediate the relationship between employee engagement and open service innovation, offering a comprehensive framework grounded in Social Cognitive Theory and Employee Engagement Theory. The findings suggest that fostering an environment that supports creative self-efficacy and encourages innovative behavior can significantly enhance employee engagement, ultimately driving open service innovation. Keywords: Employee Engagement; Open Service Innovation; Creative Self-Efficacy; Employee Innovative Behavior; Social Cognitive Theory (search for similar items in EconPapers) There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it. Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6239-626-5_49 Ordering information: This item can be ordered from DOI: 10.2991/978-94-6239-626-5_49 Access Statistics for this chapter More chapters in Advances in Economics, Business and Management Research from Springer |
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