The Role of WhatsApp in Shaping Communication Dynamics among Students

Noornajwa Md Amin (), Munifah Alwi, Raznida Isa, Nur Salwan Gashlan, Farah Farzana Abdul Aziz and Noraliza Azizan
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Noornajwa Md Amin: Universiti Poly-Tech Malaysia, Faculty of Computing & Multimedia
Munifah Alwi: Universiti Poly-Tech Malaysia, Faculty of Education, Social Sciences and Humanities
Raznida Isa: Universiti Poly-Tech Malaysia, Faculty of Computing & Multimedia
Nur Salwan Gashlan: Universiti Poly-Tech Malaysia, Faculty of Education, Social Sciences and Humanities
Farah Farzana Abdul Aziz: Universiti Poly-Tech Malaysia, Faculty of Computing & Multimedia
Noraliza Azizan: Universiti Poly-Tech Malaysia, Faculty of Computing & Multimedia

A chapter in Proceedings of the International Conference on Cross- Disciplinary Academic Research 2025 - Track 2 Advances in Business & Economics, Social Science, Communications & Media (ICAR-T2 2025), 2026, pp 468-482 from Springer

Abstract: Abstract WhatsApp has become a fundamental means of communication among students, serving both social and academic purposes. This study examines the role of WhatsApp in shaping communication dynamics among students enrolled at three different types of institutions: private universities, university colleges, and public universities in Malaysia. This research employed a mixed-methods approach, utilising survey data and sentiment analysis of open-ended responses. The survey was distributed to 183 students through Google Forms. The results showed that 48.1% of students expressed a positive sentiment toward WhatsApp as a tool for academic collaboration, while only 47% indicated neutral views. The remaining 4.9% of students showed a negative view. The majority of participants acknowledged the effectiveness of the platform in enabling collaborative tasks, real-time discussions, and material sharing. Nevertheless, challenges such as excessive messaging and distractions from non-academic material were also observed. The study concludes that while WhatsApp is predominantly perceived as a constructive academic resource, its efficacy is significantly contingent upon group management practices and established norms of digital communication. These results highlight how informal digital platforms are reshaping contemporary academic interactions and underscore the necessity for more explicit guidelines to augment their educational value.

Keywords: WhatsApp; student communication; sentiment analysis (search for similar items in EconPapers)
Date: 2026
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DOI: 10.2991/978-94-6239-715-6_35

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