How Firms Make Their Investment Decisions

Zongzan Guo ()
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Zongzan Guo: Xiamen No.1 High School of Fujian

A chapter in Proceedings of the 2026 6th International Conference on Enterprise Management and Economic Development (ICEMED 2026), 2026, pp 99-106 from Springer

Abstract: Abstract To explore the influencing factors of corporate investment behavior, this paper takes Haier Group as a case study to analyze the factors affecting its physical investment, financial market investment, and strategic investment. Based on a review of the literature and an analysis of Haier Group’s financial statements, this study finds that Haier’s physical investments are primarily driven by market demand, its strategic investments mainly stem from corporate operational decisions and strategic development considerations, and its financial market investments primarily serve the company's needs for risk hedging and financial management.

Keywords: Physical Investment; Financial Market Investment; Strategic Investment; Haier (search for similar items in EconPapers)
Date: 2026
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Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6239-719-4_12

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DOI: 10.2991/978-94-6239-719-4_12

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