Investment Capital and Stock Return on Investment Interest in Millennial Generation in Indonesia

Andriansyah () and Isfenti Sadalia
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Andriansyah: University of North Sumatera
Isfenti Sadalia: University of North Sumatera

A chapter in Proceedings of the 19th International Symposium on Management (INSYMA 2022), 2023, pp 196-200 from Springer

Abstract: Abstract This research aims to determine the effect of investment capital and stock returns on investment interest in the millennial generation in the capital market. This research is associative research with a quantitative descriptive approach. This research was conducted in the city of Medan with a sample of 96 people. The model used in this study was multiple linear regression. The results of this study indicate that investment capital affects investment interest. In addition, stock returns also affect investment interest. This study indicates that the more advanced the development of technology, the better the millennial generation understands financial literacy. As the millennial generation has investment knowledge, it will increase their interest in investing in the capital market. The increase in capital market investors is evidenced by the increasing public interest in investing in stocks.

Keywords: Investment capital; stock return; investment interest; millennial generation (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6463-008-4_26

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DOI: 10.2991/978-94-6463-008-4_26

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