Collaborative Strategy to Maintain Sinona Indonesia’s Financial and Operational Sustainability in the New Normal Era

Noviaty K. Darmasetiawan () and Henrycus W. Santoso
Additional contact information
Noviaty K. Darmasetiawan: University of Surabaya
Henrycus W. Santoso: University of Surabaya

A chapter in Proceedings of the 19th International Symposium on Management (INSYMA 2022), 2023, pp 287-294 from Springer

Abstract: Abstract This study aims to analyze (1) the pentahelix network collaboration strategy carried out by Sinona Indonesia in the new normal era; (2) the role of the collaboration strategy in the pentahelix network in maintaining the financial and operational sustainability of Sinona Indonesia in the new normal era; and (3) the pre-conditions needed to develop the pentahelix network collaboration strategy carried out by Sinona Indonesia in the new normal era. The research method used was a phenomenological qualitative method. Qualitative data were obtained using in-depth interviews with the owners and employees of the Sinona Indonesia company, complemented by the triangulation method with the pentahelix carried out by Sinona Indonesia. The results show that (1) the pentahelix network collaboration strategy used by Sinona Indonesia in the new normal era can increase Sinona Indonesia’s capabilities, especially in synergizing in increasing capabilities, especially in overcoming the crisis period towards the new normal era; (2) the strategic role of collaboration in the pentahelix network strengthens Sinona Indonesia in the four management pillars to be able to maintain Sinona Indonesia’s financial and operational sustainability in the new normal era; (3) The pentahelix network collaboration strategy used by Sinona Indonesia in the new normal era requires preconditions in the form of trust and willingness to share in the network in order to achieve a synergy.

Keywords: Collaborative strategy; Trust; Willingness to share; New normal era (search for similar items in EconPapers)
Date: 2023
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6463-008-4_38

Ordering information: This item can be ordered from
http://www.springer.com/9789464630084

DOI: 10.2991/978-94-6463-008-4_38

Access Statistics for this chapter

More chapters in Advances in Economics, Business and Management Research from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().