Research on the Business Model of Supply Chain Enterprises in the Era of Big Data
Yiwei Liu ()
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Yiwei Liu: University of Exeter, Business School
A chapter in Proceedings of the 2022 2nd International Conference on Economic Development and Business Culture (ICEDBC 2022), 2022, pp 615-619 from Springer
Abstract:
Abstract With the development of the times, the application of big data on the Internet has gradually formed an era of the Internet of Everything. The advent of big data has made the invisible hand regulating markets less mysterious. We had to rethink the entire business ecosystem. Below, we take Alibaba, a supply chain enterprise, as an example to study and discuss the impact of big data on enterprise development through some literature and cases. We found that the integration of big data can not only provide better-personalized services for consumer groups but also give full play to its value in the context of the era of big data.
Keywords: Big data; Supply chain companies; Business models; Business analysis (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6463-036-7_91
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DOI: 10.2991/978-94-6463-036-7_91
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