The Development of the Shared Portable Chargers Industry Under the Sharing Economy and Its Problems and Solutions

Di Sang ()
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Di Sang: China Agricultural University, College of Economics and Management

A chapter in Proceedings of the 2022 International Conference on Economics, Smart Finance and Contemporary Trade (ESFCT 2022), 2022, pp 113-123 from Springer

Abstract: Abstract Based on the background of the sharing economy, the shared portable chargers industry has developed rapidly in China in recent years. This paper summarizes the development trend of the industry and objectively analyzes the advantages and disadvantages of the current development of the shared portable chargers industry. Through the analysis of problems and the proposal of solutions, a feasible path is proposed for the shared power bank enterprises to maximize their existing advantages and correctly face the challenges. This paper summarizes the factors of industry competition into four aspects: resources, products, operations, and scale, and applies them to the competitive strategy analysis of leading companies in the market. Under the analysis of the industry competition of enterprises, this paper proposes that the current shared portable chargers industry has problems such as unstable demand at the grassroots level, single profit model, potential safety hazards, and mobile phone technology impact. And then, this paper puts forward corresponding solutions, including push-pull combination and targeted marketing strategy, broadening profit channels, improving safety performance, and increasing technology investment. Through the analysis and solution of problems, this paper focuses on the opportunities and challenges of the shared portable chargers industry in the future.

Keywords: Shared portable chargers; Industry analysis; Problems; Suggestions for solutions (search for similar items in EconPapers)
Date: 2022
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DOI: 10.2991/978-94-6463-052-7_14

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