Digital Scenario Innovation Drives Enterprise Digital Transformation

Shu Liu (), Fangqi Dong (), Boya Shang () and Mian Wang ()
Additional contact information
Shu Liu: CATARC Automotive Industry Engineering
Fangqi Dong: CATARC Automotive Industry Engineering
Boya Shang: CATARC Automotive Industry Engineering
Mian Wang: CATARC Automotive Industry Engineering

A chapter in Proceedings of the 2024 2nd International Conference on Digital Economy and Management Science (CDEMS 2024), 2024, pp 161-170 from Springer

Abstract: Abstract As a value carrier and landing carrier for enterprise digital transformation, digital scenarios have become an important driving force for transformation, but their driving logic has not been clearly defined, which limits the role of digital scenarios. This article combines the basic framework of enterprise digital transformation to clarify the positioning of digital scenario innovation in the transformation process, and gives a general framework for scenario-driven enterprise digital transformation from the perspectives of scenario combination and decomposition, scenario construction and operation, clarifying its value path as two links and four carriers. It also describes the general logic of digital scenario-driven enterprise digital transformation at the enterprise level, industry level, and competition level.

Keywords: digital scenarios; scenario innovation; digital transformation (search for similar items in EconPapers)
Date: 2024
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DOI: 10.2991/978-94-6463-488-4_18

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