Analysis of the Time Span of MNEs’ Re-entry into Exited Markets: The Impact of Internal and External Factors
Di Dong ()
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Di Dong: Sejong University, School of Business Administration
A chapter in Proceedings of the 2025 10th International Conference on Financial Innovation and Economic Development (ICFIED 2025), 2025, pp 534-540 from Springer
Abstract:
Abstract Multinational Enterprises (MNEs) determine their international strategies and long-term competitiveness based on market exits and re-entries in global markets. The time span between a market exit and re-entry varies across MNEs. This study explores the main internal and external factors influencing the time span of MNEs’ re-entry into exited international markets. Internal factors include corporate resources and capabilities as well as prior experiences, while external factors encompass changes in market environments, competitive dynamics, policy and regulatory shifts, and global economic conditions. Through theoretical analysis, this paper reveals how these factors collectively affect the timing and strategic adjustments of MNEs in their re-entry decisions.
Keywords: Multinational Enterprises; market exit; re-entry; time span; internal and external factors (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6463-702-1_56
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DOI: 10.2991/978-94-6463-702-1_56
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