Strategies for Green Human Resource Development to Enhance Corporate Competitiveness in the Green Economy

Sukmawarni Irad (), Nuraeni Kadir and Abdul Rahman Kadir
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Sukmawarni Irad: Hasanuddin University
Nuraeni Kadir: Hasanuddin University
Abdul Rahman Kadir: Hasanuddin University

A chapter in Proceedings of the 9th International Conference on Accounting, Management, and Economics 2024 (ICAME 2024), 2025, pp 937-945 from Springer

Abstract: Abstract In the context of increasing urgency towards environmental sustainability, Green Human Resource Management (GHRM) has emerged as a strategic approach to align HR practices with organizational sustainability goals. This research reviews the current literature on green HRM strategies and their impact on corporate competitiveness in the green economy, with a particular focus on the fast-moving consumer goods (FMCG) sector. By integrating the perspectives of Resource-Based View (RBV), Natural Resource-Based View (NRBV), Ability-Motivation-Opportunity (AMO) theory, and Stakeholder Theory, this study aims to provide a comprehensive understanding of the implementation and effectiveness of GHRM in multinational companies. Through a systematic review of more than 10 scholarly articles published between 2010-2023, the study identifies best GHRM practices and analyzes their relationship with sustainability performance and corporate competitiveness. The main findings show that effective GHRM implementation is positively correlated with increased sustainable product innovation. This research makes a theoretical contribution by synthesizing various perspectives in GHRM analysis and expanding the understanding of the role of HR in supporting organizational sustainability.

Keywords: Green Human Resource Management; Sustainability; Competitiveness; FMCG; Green Economy (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6463-758-8_78

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DOI: 10.2991/978-94-6463-758-8_78

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