Creativity and Innovation in the Media and Cultural Industries: Setting an Agenda for the Social and Human Sciences

Eyal Ben-Ari and Nissim Otmazgin ()
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Eyal Ben-Ari: Kinneret Academic College
Nissim Otmazgin: The Hebrew University of Jerusalem

Chapter Chapter 1 in Creative Context, 2020, pp 3-14 from Springer

Abstract: Abstract The term “creativity”—and related expressions like originality, imagination, innovation or inspiration—has become a key word in today’s media and cultural industries. Indeed, the term (frequently in concert with allied notions) is variously used as a guiding organizational principle, a marker of a peculiar form of production, a mobilizing and motivating slogan for employees in workplaces, or a motto differentiating them from other industries. Whatever the veracity of such claims, creativity has become a veritable watchword in media and cultural businesses.

Date: 2020
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DOI: 10.1007/978-981-15-3056-2_1

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