Corporate Social Responsibility Communication in North America: The Past, Present and Future

Karen Becker-Olsen () and Francisco Guzmán ()
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Karen Becker-Olsen: The College of New Jersey
Francisco Guzmán: University of North Texas

A chapter in Handbook of Integrated CSR Communication, 2017, pp 293-315 from Springer

Abstract: Abstract Since the establishment of the North American Free Trade Agreement (NAFTA) between Canada, Mexico, and the United States, corporate social responsibility (CSR) efforts across borders have been encouraged. Although NAFTA itself has been heavily studied, the comparative development of CSR programs and their related communications across borders remain relatively unexamined. This chapter examines the historical development of CSR in the post-industrial United States and Canada and compares it to its development in Mexico. This historical perspective provides a foundation for understanding the current state of CSR communication and sets the stage for the future CSR communication across North America.

Keywords: CSR Communication; North America; CSR Lifecycle (search for similar items in EconPapers)
Date: 2017
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Persistent link: https://EconPapers.repec.org/RePEc:spr:csrchp:978-3-319-44700-1_17

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DOI: 10.1007/978-3-319-44700-1_17

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