Discovering an Entrepreneurial Intention among Youngsters

Hasliza Hassan (), Muhammad Sabbir Rahman () and Abu Bakar Sade ()
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Hasliza Hassan: Multimedia University
Muhammad Sabbir Rahman: North South University
Abu Bakar Sade: Universiti Putra Malaysia

A chapter in Eurasian Business and Economics Perspectives, 2022, pp 399-417 from Springer

Abstract: Abstract Tremendous efforts have been made to urge young people to wander into business venture. Nevertheless, the consequences are still vague. As an initiative, this research intends to discover the entrepreneurial intention among youth in Malaysia based on the theory of planned behavior, which is adapted for the Malaysian entrepreneurship intention context. The data were collected through a survey questionnaire that was distributed to tertiary students. Descriptive analysis, confirmatory factor analysis, and structural equation modeling were used to analyze the collected data. The entrepreneurship intention among youth has been influenced by subjective norms and perceived behavioral control. It is also discovered that there is a correlation relationship among attitude, subjective norms, and perceived behavioral control. Nevertheless, the attitude alone may not directly influence the particular individual to venture into entrepreneurship. In line with the findings, entrepreneurship encouragement should be based on the surrounding community with an individual’s behavioral control to venture into entrepreneurship. Strong encouragement from the surrounding community and individual behavioral control may also inspire and shape the attitudinal tendency towards entrepreneurship. This research embarks on discovering the entrepreneurship intention among youngsters in Malaysia. It is expected that further discoveries will be found through this research.

Keywords: Attitude; Entrepreneurship; Intention; Perceived Behavioral Control; Subjective Norm; Youngsters (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:eurchp:978-3-030-94036-2_22

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DOI: 10.1007/978-3-030-94036-2_22

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