Supply Chain Management Adoption on Competitive Advantage and Business Performance: Innovation as Mediating Variable (MSMEs in Padang)
Muthia Roza Linda (),
Gesit Thabrani (),
Sutiyem Sutiyem,
Yasri Yasri (),
Rahmiati Rahmiati () and
Erly Mulyani ()
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Muthia Roza Linda: Universitas Negeri Padang
Gesit Thabrani: Universitas Negeri Padang
Sutiyem Sutiyem: Sekolah Tinggi Ilmu Manajemen “STIE” Perdagangan
Yasri Yasri: Universitas Negeri Padang
Rahmiati Rahmiati: Universitas Negeri Padang
Erly Mulyani: Universitas Negeri Padang
A chapter in Eurasian Business and Economics Perspectives, 2025, pp 273-288 from Springer
Abstract:
Abstract This study aims to develop a model for enhancing the performance of MSME businesses by gaining a competitive advantage. This research provides information on how to build competitive advantages in snack food culinary MSMEs by implementing innovations in business activities. Therefore, this study will see the influence of supply chain management Adoption (SCMA) and competitive advantage (CA) on business performance and how innovation plays a role in MSME business performance. The MSMEs studied were snack food MSMEs located in Padang City with an unknown number. Purposive sampling was utilised with the requirement that MSMEs have been in operation for at least 3 years and employ more than five people. Research data collection was carried out by distributing questionnaires. The results showed that SCMA significantly influenced business performance, as did competitive advantage and innovation. However, there is no significant effect of the moderating role of innovation in strengthening the influence between competitive advantage and business performance because the innovations made by MSMEs tend to change the shape of the product appearance and add to the taste of the product but do not differ from the characteristics of existing products. The workforce has a low level of education, so the understanding of what to do differs from what is expected of MSME owners.
Keywords: Business performance; Supply chain management adoption; Competitive advantage; Innovation; MSME’s (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:spr:eurchp:978-3-031-80256-0_17
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DOI: 10.1007/978-3-031-80256-0_17
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