Hotel Companies and Entrepreneurs in Twentieth-Century Spain

Marta Laguna-García () and Carlos Larrinaga Rodríguez ()
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Marta Laguna-García: University of Valladolid, Department of Business and Marketing
Carlos Larrinaga Rodríguez: University of Granada, Department of Economic Theory and Economic History

A chapter in Business Trajectories in the History of Spain, 2026, pp 107-121 from Springer

Abstract: Abstract This chapter analyses the transformation of Spain’s hotel sector throughout the twentieth century, from modest, traditional lodgings to the consolidation of a modern, professionalised tourism industry. It examines how certain visionary entrepreneurs and pioneering companies adapted to the growth of tourism, particularly following the boom in international tourism in the 1950s and 1960s. The text explores notable cases of business evolution, highlighting figures that established hotel chains, modernised infrastructure, and professionalised management. It also considers the influence of the state, coastal development, and foreign investment on the development of the new tourism model. Ultimately, the chapter reveals how Spanish hoteliers evolved from innkeepers to globalised entrepreneurs and key players in the national and international hospitality sector.

Keywords: Brands; Chains; Globalisation; Hospitality; Hotel; Inns; Nineteenth century; Paradores; Spain; Strategy (search for similar items in EconPapers)
Date: 2026
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Persistent link: https://EconPapers.repec.org/RePEc:spr:frochp:978-3-032-16214-4_8

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DOI: 10.1007/978-3-032-16214-4_8

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