Scenario and Model Development

Patrick Siegfried
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Patrick Siegfried: ISM International School of Management GmbH, International Management

Chapter 6 in Digitalisation in Mobility Service Industry, 2022, pp 69-76 from Springer

Abstract: Abstract This chapter begins with a forecast of the future of the digital mobile market, following the framework provided by Meinert. The author believes that since 2018, Google, Facebook, Amazon and other companies have jointly launched a new digital revolution and seized the market. Companies such as Daimler and BMW have greatly expanded their service portfolios and coverage in order to remain competitive. The intensified competition and the rich network information make the mobile industry into a fierce price war. The author measures The traffic volume of digital mobility systems from a service-based view. A new Digital Mobility Split (DMS) is also built. The DMS quantifies and depicts the proportion of usage of the available mobility options based on a predetermined parameter. In the end, the author split the sample data into Table 6.2.

Date: 2022
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DOI: 10.1007/978-3-031-07151-5_6

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